Green Frog started in the field, not behind a desk. After building a lawn business and learning how online marketing could change everything, we made it our mission to share those tools with other pros. Today, we create websites (and marketing) that bring in customers, not just fancy metrics.
Our core values guide everything we do. At Green Frog Web Design, we prioritize trust, teamwork, and delivering real results for lawn and landscaping businesses. These principles enable us to create websites that truly help your business thrive.
We believe in being honest, fair and respectful in everything we do.
We pride ourselves on great customer service, with fast responses and on going support
We focus on results, building websites and implementing marketing that help your business succeed and grow.
Our mission is to build the best websites and marketing solutions to help businesses grow and stand out online, while giving our team members truly life-changing career opportunities.
I’ve worn a lot of hats—roofer, painter, pastor—but each step taught me something about hard work and serving people well. After five years on the roof to pay my way through college, I realized I wanted more than throwing shingles around for another 20 years (and definitely safer footing than a steep roof).
From 2019 to 2021, I ran a painting company that helped me learn a lot of business lessons starting out. Those lessons became the foundation for what came next.
After moving to Texas just outside of Dallas, it finally worked out to start the lawn care business I’d always wanted.
Picture this: 100° Texas heat, sitting on an Ex-Mark mower, sweating like a garden hose with a leak. That’s how Maple Leaf Mowing began.
Pretty quickly, I realized most lawn care companies were invisible online. So I built a website, worked the SEO game, and—boom—we landed in the Google Map Pack. Suddenly, calls were rolling in, and I could actually choose my clients (a big upgrade from taking whatever I could get.)
After Maple Leaf Mowing, I realized something: most lawn and landscape pros were so busy out in the field they barely looked up—until the work slowed down. Spring rush would come in hot, then by fall the calls dried up, and panic set in faster than a weed in freshly laid mulch.
That’s when I launched Green Frog Web Design—to help lawn and landscaping companies get off that feast-or-famine roller coaster. Because your website should be bringing in steady leads year-round, not just collecting digital dust between seasons.
Life took us from Texas heat to Northern B.C. snow (basically trading sunburn for frostbite). We moved north to pastor a church (let’s just call it the North Pole.) Not exactly the place for mowing lawns or laying sod.
That’s when we leaned fully into Green Frog. What started as “a few websites on the side” quickly snowballed into more work than we could handle. Before long, we had added team members to keep up with demand and to serve a growing list of lawn and landscape companies who were ready to take their marketing seriously.
By 2024, Green Frog had grown past the “just me and a laptop” phase. The demand was bigger than one guy could juggle, so we added a team—more talent, more energy, and definitely more coffee.
And here’s the deal: if you’re tired of faceless agencies that don’t know St. Augustine from Bermuda grass, feel free to reach out. And unlike the agencies where your “rep” changes every 2–3 months, pssssh—you’ll actually get me on the phone.
— Ezra
Some websites are like cheap sprinklers—they spin around, make a lot of noise, and still miss half the yard. We build the kind that actually covers everything and keeps your phone ringing.
Because let’s be honest—your website shouldn’t just sit there looking nice, it should be booking jobs. That’s where we come in: websites, SEO, and PPC built for lawn and landscaping pros who are ready for steady work instead of seasonal guessing games.
